In the supply chain field alone competition is tough and there are numerous options to consider in order to strengthen your workforce; the dilemma of trawling through these options and deciphering the most suitable combination of institute, qualification and study method can give any business manager a headache.
Which is why we recently invested in a UK wide marketing campaign to let businesses know that there is one simple solution to rid you of all of these stressful, time-consuming decisions. The Institute of Supply Chain Management.
It seemed so obvious. Rather than having a run-of-the-mill message about being able to compete with those already established in the market, and getting lost in the noise of the other institutes, why not tell people what makes us so different and why this is a great thing to shout about?
Firstly, the word membership seems to instil feelings of community, partnership and learning, which are fantastic benefits for any institute to offer. However, what if you could sign up to a membership that offered just that little bit extra and really boost the success of your business through networking, recruitment and promotional opportunities?
Now you can.
If you wanted to train your purchasing staff but also your manufacturing and warehousing staff, this could so easily be a logistical nightmare. But what if you could enrol your entire workforce with one awarding body covering all supply chain skill sets?
Now you can.
Then there are the employees who already have the skills. Do you enrol them in a course where they tediously study a subject for which they already have years of experience under their belt? This doesn’t scream staff motivation and nor should it. Instead, what if you could gain recognition for your staff and their achievements through simply demonstrating this expertise?
Now you can.
So what if you could stand out from the crowd and choose an institute with a difference?
Now you can.
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